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Wanwisa Wannapipat
Director, KKU Academy · Instructional Designer · Cognitive Neuroscience & Educational Technology Specialist · Khon Kaen University, Thailand
Areas of Expertise
Wanwisa's interdisciplinary expertise bridges the science of the mind with the art of teaching and communication.
Learning Innovations
Pioneering new approaches to how people learn in digital and physical environments.
Educational Technology
Designing and developing technology-enhanced learning systems and platforms.
Cognitive Neuroscience
Applying neuroscience research to understand and improve human learning efficiency.
Instructional Design
Crafting structured, evidence-based learning experiences for diverse audiences.
Neuro-Marketing
Integrating neuroscience principles into marketing strategy and consumer behaviour.
Integrated Marketing Communications
Strategic, multi-channel communication for brands and organisations.
Education & Licensed Courses
Academic Qualifications
01
Ph.D. in Educational Technology
Khon Kaen University, Thailand
02
M.A. in English
Khon Kaen University, Thailand
03
B.A. in Communication Arts and Digital Media
Ramkhamhaeng University, Thailand
04
B.A. in Thai
Khon Kaen University, Thailand
Licensed Courses
Fundamentals of Neuroscience, The Electrical Properties of the Neuron
2023–present · Harvard University
UX Design Fundamentals
2022–present · Coventry University
Certificate in Chinese Language
2013 · Southern Taiwan University of Science and Technology, Taiwan
Academic Employment
A distinguished career spanning leadership, instruction, and innovation across multiple institutions in Thailand.
1
2026–present · Director, KKU Academy
Khon Kaen University, Thailand
2
2024–2025 · Associate Dean for Student Empowerment and Organisational Happiness
International College, Khon Kaen University, Thailand
3
2023–2024 · Assistant Dean for Student Engagement, Image and Innovation
International College, Khon Kaen University, Thailand
4
2019–2023 · Chair of Communication Arts Programme
Communication Arts Division, International College, Khon Kaen University, Thailand
5
2023–present · Instructional Designer, KKU Academy
Khon Kaen University, Thailand
6
2019–present · Course Instructor & Lecturer
Ph.D. in Innovation, Technology and Learning Science; Ph.D. in Culture, Fine Arts and Design Research; M.Sc. in International Technology and Innovation Management; Communication Arts Division; English Language Division — Khon Kaen University, Thailand. Teaching Courses: Cognitive Neuroscience for Learning, Advance Multimedia Production, Multimedia Communications, Research Methods in Communications, Technology Creativity and Innovation, Mass Communications, Ethics in Communications, Critical Reading and Writing, Academic English
7
2018–2019 · Acting Head & Lecturer, School of Liberal Arts
Sripatum University, Khon Kaen, Thailand. Teaching Areas: Business English
8
2014–2018 · Lecturer, Faculty of Social Science and Humanities
Northeastern University, Thailand. Teaching Areas: English Grammar and Usage, English for Specific Purposes, English for Graduate Students and Graduate Diploma in Teacher Profession, Language and Culture
9
2012–2014 · Visiting Lecturer, Language Institute
Khon Kaen University, Thailand. Teaching Areas: Thai for Foreigners
10
2011–2014 · Visiting Lecturer, Department of Skill Development
Ministry of Labour, Khon Kaen Office, Thailand. Teaching Areas: English for Business Purposes
Non-Academic Employment & Consultancy
2011–present · Marketing Consultant & Social Media Communications Consultant
Provided strategic marketing guidance to 20+ clients in the Northeast and central regions, resulting in an average of 25% year-over-year sales growth, 35% brand awareness, 50% sales channels increasing.
2015–2018 · Marketing Consultant
J.D.Pools (Khon Kaen) Co., Ltd., Sahachai Alluminum Alloy, Khon Kaen, Thailand.
2011–2013 · Director, Baan Ajarn
Khon Kaen, Thailand
2011 · Marketing Manager, J.D.Pools (Bangkok) Co., Ltd.
Bangkok, Thailand
2007–2011 · Product Supervisor, DKSH Ltd. (Diethelm Ltd.)
Bangkok, Thailand
2004–2007 · Marketing Manager, Wonil Thai Co., Ltd.
Bangkok, Thailand

Marketing & PR Products: Kitkat, Milo, Cadbury, Katjes, J.D.Pools, Construction Equipments
Imported and Exported Products: Wood, Silk products, Agriculture products
Honours, Awards & Professional Services
Selected Honours & Awards
2025 · International Research Presentation Grant, KKU
Research titled Bridging the Digital Divide: User Interface Design Principles for Enhancing Elderly Learners' Engagement with Educational Technology, Oslo Metropolitan University, Norway
2025 · KKU TOP300 Scholarship
Advancing Education Transformation with AI and Cognitive Neuroscience: A Research Exploration of Innovative Instructional Strategies, Department of Engineering Science, National Cheng Kung University, Taiwan
2024–present · SME Coach, Small and Medium Enterprise Promotion Office (SME)
Appointed for Train The Coach (TC1) with the Thailand Prime Minister as the Chairman of the Committee
2024 · Indo-Pacific Plastics Innovation Network (IPPIN)
Selected Incubation Candidate, supported by Australian Government and implemented by Australia's National Science Agency (CSIRO)
2024 · KKUx Grant for Design Thinking and Multimedia Communication Course
Khon Kaen University
2023 · Expert for the Development of R&D Strategies and Action Plans
Ministry of Higher Education, Science, Research and Innovation
2021 · AECT 2021 Mentorship Programme
Association for Educational Communications and Technology, Indiana, USA
2021 · KKU Outbound Visiting Scholar 2021
Department of Engineering Science, National Cheng Kung University, Taiwan
2019 · UK Educational Agents Familiarisation Trip 2019
British Council London, United Kingdom
2019 · Funding Support for Certificate in Marketing in a Digital World
University of Illinois at Urbana-Champaign, USA
2019 · Successful Candidate "Researcher Connect 2019"
British Council (Thailand) and Office of Higher Education Commission, Thailand
2018 · The Oxford University Press Speaking/Grammar Syllabus Project
ELT Testing, Oxford University Press
2017 · Alumni Award
Awarded by Educational Technology programme, Khon Kaen University, Thailand
2017 · Research Granted for Learning Innovation in E-Commerce
For the Entrepreneur of the Federation of Thai Industries, Khon Kaen Chapter. Granted by Northeastern University, Thailand
2017 · Research Granted for Guidelines for Designing Development of SMEs Websites in English Version
Granted by Northeastern University, Thailand
2018 · Research Granted for The Study of Cognitive Processes of the Learners Learning with Cognitive Innovation
Integration between Pedagogy and Neuroscience: Implementation — National Research Council of Thailand (NRCT)
2016 · International Research Presentation Scholar
For The Design and Development of Constructivist Web-Based Learning Environment to Enhance Undergraduate Learning Efficiency Based on Brain-Based Learning: Integrated with Neuroscience. Granted by Graduate School, Khon Kaen University, Thailand
2015 · Best Oral Presentation Award
Awarded by The 1st Symposium on Computer and Technology in Education (SCTE2015) on "The Use of EEG Device to Study Learner's Constructivist Web-Based Learning Environment based on Brain Based-Learning", Khon Kaen University, Thailand
2015 · Research Granted for English Vocabulary Memorization Study
Research titled The Design and Development of Constructivist Web-Based Learning Environment to Enhance English Vocabulary Memorization based on Information Processing Theory. Granted by Northeastern University, Thailand
2014 · Research Granted for Analytical Thinking Development
Research titled The Development of Analytical Thinking for the Learning by Integrated Learning Activities in English 1 in Northeastern University. Granted by Northeastern University, Thailand
2012 · Thai Delegate for Taiwan-Thailand Higher Education Forum
Taiwan. Granted by Ministry of Education, Thailand and Ministry of Education, Taiwan
2003 · Selected APEC Volunteer
Asia–Pacific Economic Cooperation: APEC and 11th APEC Leaders Meeting, Bangkok, Thailand, by Ministry of Foreign Affairs
Honours, Awards & Professional Services
Professional Affiliations & Services
Ad-Hoc Reviewer
Research and Practice in Technology Enhanced Learning (Scopus, CiteScore 2022 = 5.9; ESCI Impact Factor 2022 = 3.2; Q1 Scimago); Electronics and Telecommunications Research Institute Journal (Wiley); Concurrency and Computation: Practice & Experience (Wiley); Journal of Computers in Education (Springer); Designers for Learning project (Illinois); Manutsat Paritat: Journal of Humanities (Srinakharinwirot University); Dhammathas Academic Journal, TCI1; Journal of Education, Khon Kaen University, TCI1
Educational Technology Designer & Developer
eco coin – Fundamental Fund 2025 · KKUIC AI Chatbot 2024 · Prototype: SHEOUT application (textile waste management/sustainable fashion innovation) 2024 · Prototype: Shift application (service staff communications improvement) 2024 · Prototype: Long application (sustainable tourism) 2024 · Design Thinking and Multimedia Communication course, KKUx 2024 · Advance Life Plan course, KKU Academy 2023 · Advance Life Plan Card application 2023 · Prototype: Development of Media and Technology to Enhance Communication Mindset of Service Staffs, KKU 2022 · Online Selling on Facebook course, KKU Elderly School 2023 · Development of Web-Based Learning Model to Enhance English Language Development based on Information Processing Theory 2021 · Designing Framework of the Guidelines for the Designing Development of SMEs Websites in English version 2018 · Learning Innovation in Topic of E-Commerce for the Entrepreneur of the Federation of Thai Industries 2017
International Conference Committee Member
Thailand International College Consortium (TICC) 2020–2024 · ICCE 2023 (31st) · ICALT 2023 · ICCE 2022 (30th, APSCE) · 1st APSCE International Conference on Future Language Learning 2022 · ICCE 2021 (29th) · IEEE ICALT 2021 · Business English Curriculum Member, Sripatum University Khon Kaen 2019 · Publication Co-Chair, AEL 2019 (Bali, Indonesia) · ICCE 2019 (27th, Kenting, Taiwan) · NCLE 2017 (Khon Kaen) · Chair of International Co-Host, NEUNIC2017 · Track Committee, TELL@ICALT2017 (Timisoara, Romania) · Program Committee, AEL'2016 / U-Media'2016 (Moscow, Russia)
Publications & Conference Presentations
Peer-Reviewed Journal Articles
[9] Duangngern, P., Wannapipat, W., Srikoon, S., & Kwangmuang, P. (2025). Enhancing Critical and Creative Thinking Capabilities in Pre-service Teacher Education: Digital Integration and Pedagogical Innovation in Thailand's Next Normal Era. Educational Process: International Journal.
[8] Pienwisetkaew, T., Wongsaichia, S., Boontham, W., Padthar, S., Ponsree, K., Wannapipat, W., & Ketkaew, C. (2025). Carbon labels and Rewards: Driving Sustainable Consumer Purchase Decisions through Incentive-Based Strategies. Sustainable Futures, 10, 101385. https://doi.org/10.1016/j.sftr.2025.101385
[7] Wongsaichia, S., Pienwisetkaew, T., Wannapipat, W., Ponsree, K., & Ketkaew, C. (2025). The Influence of Carbon Perception on Sustainable Behaviors: Tailoring Sustainability Strategies Based on Individuals' Levels Of Openness To Green Technology Adoption. Cleaner and Responsible Consumption, 17, 100270. https://doi.org/10.1016/j.clrc.2025.100270
[6] Guo D., Buarabha H., Wannapipat W. (2024). Cross-border integration and cultural inheritance: the historical evolution and artistic innovation of Chinese Peking Opera Films. Library Progress International, 44 (3), 6426–6433.
[5] Zheng L., Ruaisungnoen S. and Wannapipat W. (2024). Naga and Chinese Blessing: Composition and Meaning for Amulet Souvenir Design. Asian Journal of Traditional and Innovative Arts and Textiles, 3 (3).
[4] Wannapipat, W., & Chaijaroen, S. (2020). Effective Utilization of the Constructivist Web-Based Learning Environment Model to Enhance Human Learning Efficiency Based on Brain-Based Learning. Lecture Notes in Computer Science, 12555, 442–452.
[3] Chantamongkol P., Wannapipat W., and Chantamongkol P. (2019). Learning Innovation in Topic of E-Commerce for the Entrepreneur of the Federation of Thai Industries, Khon Kaen Chapter. Dhammathas Academic Journal, 19 (2), 38–50.
[2] Wannapipat W., Chantamongkol P., Orrawan Pariwat, and Jarus Leeka. (2018). Designing Framework of the Guidelines for the Designing Development of SMEs Websites in English version. Journal of Graduate MCU Khonkaen Campus, 5 (2), 138–142.
[1] Wannapipat, W., & Chaijaroen, S. (2017). The Validation of the Design and Development of Constructivist Web Based-Learning to Enhance the Undergraduate Learning Efficiency Based on Brain Based Learning: Integrated with Neuroscience. Dhammathas Academic Journal, 17(3), 165–176.
Publications & Conference Presentations
Peer-Reviewed Conference Proceedings
[12] Wannapipat, W., Wiersma, W. (2026). Bridging the Digital Divide: User Interface Design Principles for Enhancing Elderly Learners' Engagement with Educational Technology. In: Wang, WS., Sandnes, F.E., Lai, CF., Sandtrø, T.A., Huang, YM. (eds) Innovative Technologies and Learning. ICITL 2025. Lecture Notes in Computer Science, vol 15913. Springer, Cham. https://doi.org/10.1007/978-3-031-98185-2_30
[11] Rattanakhemakorn J., Wannapipat W., Thongaree P., Saechua W., Worarat S. (2022). The Effect of Social Media Use on Thai University Students During Covid-19 Pandemic. Proceeding of the 2nd International Azerbaijan Congress on Life, Social, Health, and Art Sciences. August 13–14, 2022. Baku, Azerbaijan, 777.
[10] Wannapipat W. (2021). The Development of Web-Based Learning Model to Enhance English Language Development based on Information Processing Theory. Proceeding of the 14th International Conference on Educational Research (ICER2021). September 10–12, 2021. Khon Kaen, Thailand, 471–479.
[9] Shadiev R., Huang Y-M., Shadiev N., Laxmisha R., Wannapipat W., Wang W. and Reynolds B. (2017). Applying Speech-to-Text Recognition and Computer-Aided Translation for Supporting Multi-lingual Communications in Cross-Cultural Learning Project. Proceeding of The 17th IEEE International Conference on Advanced Learning Technologies (ICALT2017). July 3–7, 2017. Timisoara, Romania, 182–183.
[8] Shadiev R., Sharipo S., Shadiev N., Fayziev M., Rahimova S., Wannapipat W., Klimenko A., and Klimenko S. (2017). Are STR & CAT-Generated Texts Useful for Comprehension of Lecturing Content in a Foreign Language? Proceeding of The 10th International Conference on Ubi-Media Computing and Workshops (Ubi-Media), Pattaya, Thailand. August 1–4, 2017. 1–6.
[7] Wannapipat W. and Chaijaroen S. (2016). A Design and Development of Constructivist Web-Based Learning Environment Model to Enhance Undergraduate Students' Learning Efficiency Based on Brain-Based Learning: Integrated with Neuroscience. Proceeding of International Workshop on Advanced E-Learning 2016 (AEL'2016) In conjunction with The 9th IEEE International Conference on Ubi-media Computing (U-Media'2016). August 15–17, 2016. Moscow, Russia. 337–349.
[6] Wannapipat W. (2015). The Theoretical and Designing Frameworks of the Design and Development of Constructivist Web-Based Learning Environment to Enhance English Vocabulary Memorization based on Information Processing Theory. Proceeding of The 3rd NEU National and International Conference 2015 (NEUNIC2015), July 11, 2015. Khon Kaen, Thailand.
[5] Wannapipat W. (2014). The Development of Analytical Thinking for the Learning by Integrated Learning Activities in English 1 in North Eastern University. Proceeding of The 2nd National and International Conference 2014 (NEUNIRC2014), May 24, 2014. Khon Kaen, Thailand.
[4] Wannapipat W. and Chantaramongkol P. (2014). Guideline for Development of Information System Supporting North-Eastern University Learning. Proceeding of The Fifth TCU International E-learning Conference 2014 "Overcome the Uncertainty of Technology in Education", August 5–6, 2014. Bangkok, Thailand.
[3] Wannapipat W., Chaijaroen S., Somabut A. (2013). SOI Model of Learning to Tablet Instructional Implication Generating. Proceeding of AECT International Conference on the Frontier in e-Learning Research 2013 (AECT-ICFER 2013), June 18–20, 2013. Taichung, Taiwan.
[2] Wannapipat W. (2012). Using the Questioning Technique to Enhance Students' Reading for Comprehension and Positive Attitudes. UNESCO ICT in Education: Pedagogy, Education Resources and Quality Assurance (IITE2012), November 13–14, 2012. Moscow, Russia.
[1] Wannapipat W. (2007). Using the Questioning Technique to Enhance Students' Reading for Comprehension. Proceeding of The 3rd HUSO National Conference 2007, November 15–16, 2000. Khon Kaen, Thailand.
Publications & Conference Presentations
Selected Conference Presentations
[16] TMF Journal by Thai Media Fund, 2022. Bangkok, Thailand. Oral Presentation: The Influence of Miss Thai Universe Thailand's Speeches on Thai Youth's Attitudes
[15] The 2022 National and International Conference of the National Institute of Development Administration (NIC-NIDA), 2022. Bangkok, Thailand. Online Participation: Why Don't Thais Watch Thai Films? A Study of Possible Factors and Solutions
[14] The 2nd International Azerbaijan Congress on Life, Social, Health, and Art Science, 2022. BZT Akademi & Dublin University İstanbul, Turkey. Online Participation: The Effect of Social Media Use on Thai University Students During Covid-19 Pandemic
[13] The 17th IEEE International Conference on Advanced Learning Technologies (ICALT2017), 2017. Timisoara, Romania. Oral Presentation: Applying Speech-to-Text Recognition and Computer-Aided Translation for Supporting Multi-lingual Communications in Cross-Cultural Learning Project
[12] The 10th International Conference on Ubi-Media Computing and Workshops (Ubi-Media), 2016, Pattaya, Thailand. Oral Presentation: Are STR & CAT-Generated Texts Useful for Comprehension of Lecturing Content in a Foreign Language?
[11] International Workshop on Advanced E-Learning 2016 (AEL'2016) In conjunction with The 9th IEEE International Conference on Ubi-media Computing (U-Media'2016), 2016, Moscow, Russia. Oral Presentation: A Design and Development of Constructivist Web-Based Learning Environment Model to Enhance Undergraduate Students' Learning Efficiency Based on Brain-Based Learning: Integrated with Neuroscience
[10] The 1st Symposium on Computer and Technology in Education (SCTE2015), 2015, Khon Kaen. Oral Presentation: The Use of EEG Device to Study Learner's Constructivist Web-Based Learning Environment based on Brain Based-Learning
[9] International ASEAN Research Network Symposium, 2015, Bangkok. Oral Presentation: The Theoretical and Designing Frameworks for the Design and Development of Constructivist Web-Based Learning Environment Model to Enhance Human Learning Efficiency Based on Brain-Based Learning
[8] The 3rd NEU National and International Conference 2015 (NEUNIC2015), 2015, Khon Kaen. Oral Presentation: The Theoretical and Designing Frameworks of the Design and Development of Constructivist Web-Based Learning Environment to Enhance English Vocabulary Memorization based on Information Processing Theory
[7] The 7th International Conference on Educational Research (ICER2014), 2014, Khon Kaen, Thailand. Oral Presentation: The Theoretical and Designing Frameworks for the Design and Development of Constructivist Web-Based Learning Environment Model to Enhance Human Learning Efficiency Based on Brain-Based Learning: Integration with Neuroscience
[6] The 2nd National and International Conference 2014 (NEUNIRC2014), 2014, Khon Kaen, Thailand. Oral Presentation: The Development of Analytical Thinking for the Learning by Integrated Learning Activities in English 1 in North Eastern University
[5] The Fifth TCU International E-learning Conference 2014 "Overcome the Uncertainty of Technology in Education", 2014, Bangkok, Thailand. Oral Presentation: Guideline for Development of Information System Supporting North-Eastern University Learning
[4] AECT International Conference on the Frontier in e-Learning Research 2013 (AECT-ICFER 2013), 2013, Taichung, Taiwan. Oral Presentation: SOI Model of Learning to Tablet Instructional Implication Generating
[3] The 6th International Conference on Educational Research 2013 (ICER2013), 2013, Taichung, Taiwan. Oral Presentation: A Design and Development of the Theoretical and Designing Frameworks for the Design and Development Constructivism Web-Based Learning Environment Model to Enhance Creativity and Innovation Skills
[2] UNESCO ICT in Education: Pedagogy, Education Resources and Quality Assurance (IITE2012), 2012, Moscow, Russia. Oral Presentation: Using the Questioning Technique to Enhance Students' Reading for Comprehension and Positive Attitudes
[1] The 3rd HUSO National Conference 2007, 2000, Khon Kaen, Thailand. Oral Presentation: Using the Questioning Technique to Enhance Students' Reading for Comprehension